The Six Signs of Predictability
Robin Dreeke
Learn to predict human behavior with this six-sign system from a former FBI agent. Discover how to identify trustworthy individuals, build strong alliances, and protect yourself from manipulators in both personal and professional settings. Gain the power to make informed decisions and create a more secure and successful future.
The Smarter Screen
Shlomo Benartzi
In The Smarter Screen, Shlomo Benartzi reveals how screens can be designed to make us smarter. It offers behavioral solutions and practical tools to improve our digital lives, showing how the same technological trends that lead to poor choices can be turned into powerful digital opportunities. Learn how to boost the quality of your digital decisions, see better, learn more, and regret less.
The Social Animal
David Brooks
An exploration of the unconscious mind and its profound influence on our decisions, relationships, and overall well-being. Through the story of two fictional characters, Harold and Erica, the book synthesizes findings from various fields to illuminate the hidden forces that shape our character, social skills, and ultimately, our success and happiness.
The Sonic Boom
Joel Beckerman
Explore the hidden power of sound and how it shapes our perceptions, emotions, and decisions. From the sizzle of fajitas to the iconic sounds of brands like Apple and Disney, discover how strategic sonic branding can transform businesses and enhance everyday life. Learn to harness the power of sound to create memorable experiences and connect with audiences on a deeper level.
The Storytelling Animal
Jonathan Gottschall
An exploration of the human addiction to stories, drawing on insights from biology, psychology, and neuroscience to understand why we crave narratives and how they shape our beliefs, behaviors, and cultures. It delves into the deep patterns in children's make-believe, the power of fiction to modify culture and history, and the mysterious nature of dreams, ultimately asking: How did we become the storytelling animal?
The Suggestible Brain
Amir Raz
Explore the fascinating science of suggestion and how it shapes our realities. From the power of placebos to the influence of social contexts, discover how our brains are wired for suggestibility and how we can harness this knowledge to improve our lives and protect ourselves from manipulation.
Trust: Why We Deceive and How We're Deceived
David DeSteno
An exploration of trust, its violation, and its repair, based on rigorous scientific research. This book delves into the intricacies of how trust arises, how it is damaged, and what it means to repair it, offering practical insights into rebuilding social connections in the face of turmoil, disappointments, betrayals, and tragedies.
When Panic Attacks
David D. Burns
Discover powerful, drug-free techniques to overcome anxiety and transform your life. "When Panic Attacks" offers a comprehensive approach to managing various anxiety disorders, from chronic worrying to panic attacks, using Cognitive Behavior Therapy (CBT). Learn to change negative thought patterns, confront fears, and unlock hidden emotions to achieve lasting relief and a profound sense of well-being.