Launch
Jeff Walker
Discover the secret formula to launching products online, building a thriving business, and living the life of your dreams. This book provides a step-by-step guide to creating successful product launches, based on real-world experience and proven results. Learn how to generate buzz, build anticipation, and drive sales for your product or service.
Profit First
Mike Michalowicz
Discover the revolutionary Profit First system that will transform your business from a cash-eating monster into a money-making machine. Learn how to prioritize profit, eliminate debt, and achieve financial freedom, ensuring your business thrives from day one.
Rework
Jason Fried
Rework is a different kind of business book that throws out the traditional notions of what it takes to run a business. It's a guide for anyone who has ever dreamed about doing their own thing, offering a fresh perspective on how to start, run, and grow a business the easy way.
Running Lean
Ash Maurya
Running Lean is a systematic process for iterating your web application from Plan A to a plan that works. It provides a better way to build web applications in the face of extreme uncertainty. It is about speed, testing a vision by measuring how customers behave, and engaging customers throughout the product development cycle. Learn how to find a problem worth solving, find early customers, test pricing, build and measure what customers want, and maximize for speed, learning, and focus.
Starting a Business Quickstart Guide
Ken Colwell
This quickstart guide is for anyone interested in starting a business, whether transforming a passion into a livelihood, escaping the corporate treadmill, or seeking financial independence. Written by an experienced entrepreneurship professor and consultant, the book demystifies the process of launching a venture. It covers essential topics from cultivating a winning entrepreneurial mindset and identifying opportunities to strategic planning, developing a value proposition, understanding business models, operations, marketing, team building, funding, and crafting a comprehensive business plan. It offers a realistic, no-hype approach to the challenges and rewards of entrepreneurship, focusing on practical steps for the 99% of entrepreneurs not looking to rapidly scale into an eight-figure company.
Insight Out
Tina Seelig
In 'Insight Out,' Stanford professor Tina Seelig introduces her 'Invention Cycle' model, a clear roadmap for transforming ideas from imagination to implementation. Through compelling research, real-world examples from Silicon Valley to San Quentin, and practical projects, Seelig breaks down the core concepts of imagination, creativity, innovation, and entrepreneurship. This book offers essential strategies for anyone looking to overcome obstacles, inspire others, and bring their most ambitious ideas to life, whether starting a company or simply navigating daily challenges.
Build the Damn Thing
Kathryn Finney
Kathryn Finney, a tech pioneer and investor, offers a no-nonsense, step-by-step guide for building a successful business, specifically tailored for 'Builders'—anyone who isn't a rich white guy. Challenging the traditional narratives of entrepreneurship, Finney provides practical advice, personal anecdotes, and 'cheat codes' on everything from getting your mindset right and building a strong team to achieving product-market fit and securing funding. This book empowers underrepresented founders to navigate the startup world, overcome systemic biases, and create a thriving enterprise on their own terms.
#GIRLBOSS
Sophia Amoruso
From dumpster diving to CEO of a $100-million-plus business, Sophia Amoruso shares her story and the lessons she's learned in this part memoir, part business advice book. Learn how to take control, embrace your inner badass, and create your own opportunities to become a #GIRLBOSS.