Handbook of Innovation & Appropriate Technologies for International Development
Philippe Régnier; Daniel Frey; Samuel Pierre; Koshy Varghese; Pascal Wild
This comprehensive handbook explores the evolution and application of appropriate technologies for international development. It delves into the historical roots of the concept, from Gandhi and Schumacher to modern interpretations like frugal innovation and participatory design. Featuring contributions from leading experts, the book examines the role of emerging economies, recent technological advancements, and ethical considerations in fostering sustainable and equitable development worldwide. It offers insights into how innovation can address global poverty and improve lives in low-income settings, making it an essential resource for academics, practitioners, and students.
The Strategy and Tactics of Pricing
Thomas T. Nagle
This influential guide provides a comprehensive framework for strategic pricing, moving beyond simple cost-plus models to value-based approaches. It equips managers and professionals with the tools to proactively influence customer perceptions of value, manage costs, and profitably shift demand curves. The 7th edition incorporates modern challenges like economic uncertainty, inflation, AI, and behavioral economics, offering practical strategies and case studies for achieving commercial excellence and sustainable growth in today's dynamic markets.
Monetizing Innovation
Madhavan Ramanujam
Discover why the majority of new products fail to achieve their revenue potential and how to avoid these pitfalls. This book challenges conventional wisdom by arguing that successful innovation isn't just about building a great product, but about designing it around the price customers are willing to pay. Through nine surprising rules and real-world case studies from companies like Porsche, LinkedIn, and Uber, it provides a battle-tested plan for executives, product developers, and entrepreneurs to move from 'hoping' to 'knowing' their innovations will succeed in the market.
Change by Design
Tim Brown
Explore the power of design thinking and how it can transform organizations and inspire innovation. This book delves into the principles and practices of design thinking, offering a framework for generating breakthrough ideas and tackling complex problems in business and society. Discover how to integrate human needs with technological feasibility and economic viability to create meaningful change.
The Art of Innovation
Tom Kelley
This book reveals the success formula of IDEO, America's leading design firm, offering practical lessons in creativity and product innovation. Through engaging examples, it explores IDEO's unique methodologies, culture, and practices, including observation, brainstorming, teamwork, and rapid prototyping, to inspire readers to enhance their own innovativeness and drive breakthrough product development.
Hacking Growth
Sean Ellis
Unlock the secrets to explosive growth with 'Hacking Growth.' Discover how today's fastest-growing companies leverage innovative, data-driven strategies to acquire and retain customers, turning them into passionate brand ambassadors. Learn the growth hacking methodology and revolutionize your approach to market development.