
The Making of a Manager
10 minWhat to Do When Everyone Looks to You
Introduction
Narrator: Imagine being twenty-five years old, just a few years into your career at one of the world's fastest-growing tech companies. You're called into a small conference room by your boss, who tells you that because the team is expanding so quickly, they need another manager. And they want it to be you. You accept, feeling a rush of validation. But as you walk back to your desk, a cold wave of panic washes over you. What does a manager actually do? How do you lead people who, just yesterday, were your peers? This is the exact scenario Julie Zhuo faced at Facebook, and it launched her on a journey from an accidental manager plagued by imposter syndrome to a seasoned executive. In her book, The Making of a Manager, Zhuo demystifies the role of leadership, arguing that great managers aren't born with a special gift for leadership; they are made through intention, practice, and a deep focus on people.
Management is a Multiplier, Not a Promotion
Key Insight 1
Narrator: Many new managers, and even experienced ones, mistake the job for a simple step up the ladder. They focus on their own tasks, their own productivity, and the authority that comes with the title. Zhuo argues this view is fundamentally flawed. The true job of a manager is to get better outcomes from a group of people working together. It is not about personal achievement but about multiplying the team's impact.
To understand this, Zhuo uses the simple analogy of a lemonade stand. An entrepreneur who loves making lemonade can run a successful stand alone. But when demand explodes, she can't squeeze lemons, take money, and serve customers fast enough. So, she hires two neighbors, Henry and Eliza. Suddenly, her job is no longer just making lemonade. It's about coordinating Henry and Eliza. It's about ensuring they share the same purpose—to sell more lemonade—and have a process for working together efficiently. Her success is no longer measured by how many cups she sells herself, but by the total number of cups the team sells. An effective manager acts as a multiplier on the team's collective outcome by focusing on three key areas: Purpose (the "why"), People (the "who"), and Process (the "how"). By investing her time in training Henry and Eliza or recruiting a new team member with exceptional sales skills, she can achieve far more than she ever could alone.
The Foundation of Leadership is Trust
Key Insight 2
Narrator: With a small team, a manager's primary focus should be on the "people" aspect, and the single most important ingredient in that relationship is trust. A report must feel that their manager genuinely cares about their success and well-being. Without this foundation, honest feedback is impossible, and growth stagnates.
Zhuo learned this lesson in a powerful way from one of her own reports, Robyn. When she asked him for feedback on her management style, he shared something that transformed her perspective. He told her, "Sometimes I get the feeling that when I’m doing well, you’re on my side... But when I’m not doing as well, our relationship suffers, and I don’t feel that you trust me as much." This feedback was a gift. It revealed a blind spot in Zhuo's behavior and allowed her to see how her actions were eroding the trust she needed to be an effective leader. Building trust isn't about being a "boss"; it's about being human. It means admitting your own mistakes, showing vulnerability, and investing time in understanding what motivates each person. It’s only within this container of trust that a manager can give the kind of direct, actionable feedback that inspires real change.
Your First Enemy is Yourself
Key Insight 3
Narrator: One of the most universal experiences for new managers is imposter syndrome—the persistent internal fear of being exposed as a fraud. Zhuo is candid about her own struggles with this, from her early days as a manager to her return to work after maternity leave, when she felt completely overwhelmed and incapable. She argues that managing yourself is the prerequisite to managing anyone else.
This process begins with brutal self-honesty. After returning from her leave, Zhuo worked with an executive coach, Stacy McCarthy. Initially, Zhuo wanted to focus on fixing all the external problems at work. But Stacy wisely steered her in a different direction, saying, "Why don’t we take a step back? Tell me about you." Through a 360-degree feedback process, Zhuo was confronted with a twenty-page report detailing her colleagues' perceptions of her strengths and weaknesses. It was a difficult but necessary exercise in calibrating her internal compass. To be an effective leader, one must understand their own triggers, biases, and blind spots. Only by confronting these internal challenges can a manager develop the confidence and self-awareness needed to guide a team through its own difficulties.
Execution is a System, Not a Slogan
Key Insight 4
Narrator: Great outcomes don't happen by accident or through sheer force of will. They are the result of effective systems that enable a team to plan, execute, learn, and adapt. A manager's job is to design and refine these systems. This includes everything from running amazing meetings to hiring well and creating a clear game plan.
The story of Instagram illustrates this perfectly. The app started as a location-based check-in service called Burbn. It was cluttered and failing to gain traction. But the founders, Kevin and Mike, had a process for learning. They observed that while most features were ignored, users loved sharing photos. So they made a courageous decision: they stripped away everything else and focused solely on making photo-sharing simple and beautiful. This pivot wasn't a single stroke of genius; it was the outcome of a process. They had a vision, but they adapted their plan based on real-world execution and learning. A manager’s role is to build this kind of adaptive system, one that breaks down big goals into manageable steps, prioritizes ruthlessly, and values perfect execution over a perfect strategy.
To Scale Your Impact, You Must Give It Away
Key Insight 5
Narrator: As a team grows, the manager's role must fundamentally change. The direct, hands-on approach that works with a small group becomes a bottleneck. To lead a growing team, a manager must shift from direct to indirect leadership, which requires mastering the art of delegation.
Zhuo shares a story of "accidental delegation" that taught her this lesson. For years, she ran a company-wide design meeting, managing the agenda and emceeing the event. She was proud of it and felt it was part of her identity. When she went on parental leave, she asked a few teammates to run it in her absence. Upon her return, she discovered the meeting was running better than before. Her team had breathed new life into it. The experience taught her that the best managers aim to put themselves out of a job. They empower their reports by giving them big, challenging problems to solve and trusting them to succeed. This not only develops future leaders but also frees the manager to focus on higher-level strategic challenges, ultimately scaling their own impact far beyond what they could accomplish alone.
Culture is What You Tolerate
Key Insight 6
Narrator: An organization's culture isn't defined by the inspirational posters on the wall. It's defined by what the organization is willing to sacrifice for its values. It's revealed in the tough moments when a choice must be made between convenience and principle.
A powerful story from Facebook illustrates this. An intern accidentally introduced a bug that took the entire service down. The intern was terrified, certain he would be fired. Instead of blame, however, his manager apologized for not having better systems in place to prevent such an error. The engineering team took collective responsibility. This incident powerfully reinforced Facebook's value of ownership and learning from mistakes over assigning blame. The company was willing to tolerate a major outage to uphold its cultural principle that failure is a learning opportunity. Managers are the primary conduits of culture. They reinforce it by walking the walk, creating the right incentives, and addressing behavior—especially from "brilliant jerks"—that undermines the team's stated values.
Conclusion
Narrator: Ultimately, The Making of a Manager delivers one core, liberating message: great managers are made, not born. The journey from individual contributor to leader is not a mysterious transformation but a practical, learnable craft. It is a continuous process of focusing on purpose, people, and process; of building trust; of managing oneself; and of designing systems that help a team succeed.
The book challenges us to reframe our understanding of leadership. It’s not a destination you arrive at, but a path you walk every day. The most profound question it leaves us with is not "How do I become a manager?" but "How can I be a better manager tomorrow than I was today?" The answer begins with the very next conversation, the next piece of feedback, and the next opportunity to empower someone else to do their best work.