
Simple Truths of Leadership
11 min52 Ways to Be a Servant Leader and Build Trust
Introduction
Narrator: What if the biggest crisis in the modern workplace isn't a lack of strategy or skill, but a profound lack of common sense? Statistics suggest that a staggering 65 to 70 percent of the workforce is disengaged, not because their jobs are inherently unfulfilling, but because their leaders have forgotten the simple, fundamental principles of human connection. This gap between what leaders know they should do and what they actually do creates an environment of apathy and distrust. In their book, Simple Truths of Leadership, renowned experts Ken Blanchard and Randy Conley argue that the solution isn't a complex new methodology, but a return to two timeless concepts: servant leadership and trust. They provide a clear and actionable roadmap to transform these simple truths from mere common sense into common practice.
Leadership is an Inside Job, Not a Performance
Key Insight 1
Narrator: Before any strategy or technique can be effective, a leader must answer a fundamental question: am I leading to serve, or to be served? Blanchard argues that effective leadership is an "inside job," a matter of the heart. The most persistent barrier to becoming a servant leader is a heart motivated by self-interest. This self-serving mindset constantly asks, "What's in it for me?" and views the world as a place to take more than you give.
In contrast, servant leadership begins with a profound shift in intention—from self to others. It’s a philosophy rooted in a genuine desire to help people win. Blanchard emphasizes that this cannot be faked. If a leader’s heart isn't right, their actions, no matter how well-intentioned on the surface, will ultimately be colored by self-interest. This is why so many leadership initiatives fail; they focus on changing external behaviors without addressing the leader's internal motivation. True servant leadership requires a change of heart, a conscious choice to prioritize the growth, well-being, and success of the team above personal gain.
The Inverted Pyramid: Serving Your People to Serve Your Customers
Key Insight 2
Narrator: Great organizations are built on a compelling vision, which Blanchard breaks down into three parts: a clear purpose, a picture of the future, and guiding values. He points to Walt Disney, who defined his company’s purpose with a simple, powerful phrase: "We are in the happiness business." This vision wasn't just a slogan; it guided every decision and action, ensuring that every cast member, from ticket takers to costumed characters, worked to create a magical experience for guests.
To bring a vision like this to life, servant leaders must fundamentally change how they view the organization's structure. In a traditional hierarchy, the pyramid is upright, with leaders at the top and frontline employees at the bottom. This structure encourages "boss watching," where employees focus their energy upward, trying to please the person above them, rather than outward toward the customer. Servant leaders turn this pyramid upside down. They place the customers and the frontline employees who serve them at the very top. The leader's job then becomes serving their team, providing them with the resources, training, and support they need to take care of the customer. In this model, the leader is responsible, and the team is responsive—not to the leader's whims, but to the customer's needs.
The One Minute Manager's Secrets to Daily Servant Leadership
Key Insight 3
Narrator: Putting servant leadership into practice doesn't require grand, sweeping gestures. It's built on small, consistent, daily actions. Blanchard revisits the core principles of his iconic book, The One Minute Manager, framing them as essential tools for servant leaders. The first is ensuring all good performance starts with clear goals. Without them, people fall into an "activity trap," staying busy but not productive.
The second secret is to catch people doing something right. Many managers fall into the trap of "seagull management"—they fly in, make a lot of noise when something is wrong, and fly out, leaving a mess behind. This creates a culture of fear where employees only hear from their boss when they've made a mistake. A servant leader actively looks for positive behaviors to reinforce. This is tied to the third secret: praise progress, not just perfection. Blanchard tells the story of teaching a toddler to speak. A parent doesn't wait for the child to say, "Give me a glass of water, please" perfectly. They celebrate "Waller!" with enthusiasm. In the same way, leaders must praise the small steps people take in the right direction, as this encouragement is what fuels the journey toward mastery. Finally, when people are off track, the goal is to redirect, not reprimand. Redirection focuses on the goal and the path forward, building people up rather than tearing them down.
Trust is Not a Feeling, It's a Skill
Key Insight 4
Narrator: Randy Conley introduces the second half of the book by framing trust as the essential currency of leadership. He often asks leaders in his workshops two questions: "Is trust important to your success?" and "Do you have a defined strategy for building it?" While nearly every hand goes up for the first question, very few go up for the second. Trust, Conley explains, is like oxygen—most people don't think about it until it's gone.
He argues that servant leadership is the most effective vehicle for building trust, but trust itself is a skill that can be learned and practiced. To make it tangible, the book presents the ABCD model of trust. A stands for Able—demonstrating competence and getting results. B is for Believable—acting with integrity and being honest. C is for Connected—showing genuine care and concern for people. And D is for Dependable—following through on commitments. A leader who consistently demonstrates these four behaviors will build a strong foundation of trust. It begins with self-trust, which comes from having a clear leadership point of view and a mission that guides your actions.
The Opposite of Trust is Control
Key Insight 5
Narrator: One of the most powerful and counterintuitive truths in the book is that the opposite of trust is not distrust—it’s control. Leaders who lack trust in their people try to control them. They micromanage, withhold information, and dictate every action. This creates a culture of fear and stifles initiative. This dynamic is especially relevant when it comes to organizational change. The book asserts that people don't resist change; they resist being controlled. When a change is forced upon them without their input, their natural reaction is to push back. However, when leaders give their team a voice in the process, that resistance often melts away because they feel respected and trusted, not controlled.
This principle is directly linked to information sharing. Leaders who control information create an environment where people cannot act responsibly because they are working with rumors and assumptions. In contrast, servant leaders who trust their people share information openly. They operate on the principle that people with accurate information are compelled to act responsibly. They trust that their team, when equipped with the facts, will make decisions in the best interest of the organization.
Restoring Trust is a Journey of Responsibility and Forgiveness
Key Insight 6
Narrator: Building trust is an ongoing journey, not a destination. And because humans are imperfect, trust will inevitably be broken. The final simple truths focus on how to repair it. The process begins with a successful apology, which is not necessarily an admission of guilt, but an admission of responsibility for the relationship. A sincere apology admits fault, avoids conditional words like "if" or "but," and acknowledges the pain caused.
Just as important as apologizing is the act of forgiving. Holding onto resentment, as the saying goes, is like taking poison and waiting for the other person to die. It only harms the person holding the grudge. The book offers a profound definition of forgiveness: "letting go of all hope for a better past." It doesn't mean condoning the hurtful action; it means choosing to release yourself from the burden of that past event. It allows you to reconcile with the present and move into the future unencumbered by past disappointments, which is essential for any leader hoping to build and rebuild healthy, trusting relationships.
Conclusion
Narrator: The single most important takeaway from Simple Truths of Leadership is that world-class leadership is not born from complexity, but from the disciplined application of simple, human-centered principles. It’s the fusion of a servant's heart with a trustworthy character. When leaders genuinely commit to serving their people first, they create the conditions for trust to flourish. And when trust is the foundation of an organization, it unlocks higher levels of engagement, innovation, and performance.
The ultimate challenge the book presents is deceptively simple. It’s not about learning 52 new, difficult concepts. It’s about having the courage and discipline to turn what we already know to be right—what we call "common sense"—into our common practice, one day and one interaction at a time.