
You Know Less Than You Think
12 minWhy We Never Think Alone
Golden Hook & Introduction
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Michelle: Alright Mark, pop quiz. On a scale of one to ten, how well do you think you understand how a flush toilet works? Mark: A ten! I'm a world-class expert. It’s… a handle, water, and… magic? Okay, maybe a two. That’s a surprisingly hard question. Michelle: That feeling right there, that sudden drop from "I'm an expert" to "wait, do I know anything at all?"—that's exactly what we're diving into today. It's the core idea behind the book The Knowledge Illusion: Why We Never Think Alone by Steven Sloman and Philip Fernbach. Mark: Ah, I've heard this one got a lot of buzz. It was a New York Times Editor's Pick, right? The authors are serious cognitive scientists, I believe. Michelle: They are. Sloman is at Brown and Fernbach is at the University of Colorado, both deep in the world of cognitive science. And they published this in 2017, right when the world was starting to collectively ask, "Why do so many people believe things that aren't true?" Their answer is both humbling and, strangely, empowering. Mark: I’m intrigued. So it’s not just about my embarrassing lack of plumbing knowledge. It’s about… everything? Michelle: It’s about everything. The book argues that our brains operate under a fundamental illusion, one that shapes our politics, our relationships, and our sense of self. The authors call it the "Illusion of Explanatory Depth."
The Illusion of Understanding: Why We Think We Know More Than We Do
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Mark: The Illusion of Explanatory Depth. That sounds very academic, but my toilet-based panic attack suggests it's a real thing. How did they test this? Michelle: It started with a cognitive scientist named Frank Keil, who apparently had his big epiphany in the shower. He realized he used a zipper every single day but had no real clue how it worked. So he and his colleague Leon Rozenblit designed a beautifully simple experiment. Mark: Let me guess, they asked people about zippers? Michelle: Exactly. First, they’d ask people, "On a scale of 1 to 7, how well do you understand how a zipper works?" Most people, like you with the toilet, would confidently say a 4 or 5. They use one every day, after all. Mark: Familiarity feels like knowledge. I get that. Michelle: Precisely. Then came the second step. They’d say, "Great. Now, please write down a step-by-step, detailed explanation of how a zipper functions. Describe the mechanism." And Mark, that’s when the confidence would just evaporate. People would start writing, then trail off. They’d stare into space. They’d realize they knew the what—it fastens things—but not the how. When asked to re-rate their knowledge, the scores plummeted to 2s and 3s. Mark: Wow. I'm trying to picture a zipper in my head right now, and I'm seeing the little wedge thing, and the teeth... but how the wedge actually interlocks them? No idea. It’s a black box. Michelle: It’s a total black box! And it gets even more humbling. Another researcher, Rebecca Lawson, did a similar experiment with bicycles. She’d give psychology students a schematic of a bike with some parts missing—the frame, the pedals, the chain—and ask them to fill it in. Mark: A bicycle! Come on, everyone knows what a bicycle looks like. Michelle: You'd think so. But about half the students couldn't do it correctly. They’d draw the chain connecting the front wheel to the back wheel. Or they’d attach the pedals to the front wheel. They drew contraptions that would be physically impossible to ride. Even when shown four diagrams—one correct and three subtly wrong—many still couldn't pick out the real one. Mark: That is both hilarious and deeply unsettling. I would absolutely fail the bicycle test. My drawing would look like a pretzel with wheels. But why are we like this? Is our brain just lazy? Michelle: The book has a fantastic, counterintuitive answer. It’s not about laziness. It’s about efficiency. The authors state it simply: "Thought is for action." Our brains didn't evolve to be perfect, detailed encyclopedias of the world. They evolved to help us navigate the world and do things effectively. We only need to know enough to get the job done. For a toilet, you just need to know that pushing the handle makes the bad stuff go away. The siphon mechanics are irrelevant for the action. Mark: That makes sense. It’s a 'good enough' model of the world. But that efficiency sounds like it could be really dangerous when the stakes are higher than just a broken zipper. Michelle: Exactly. The authors use a chilling example: the Castle Bravo nuclear test in 1954. The US military was testing a new thermonuclear bomb. The scientists had a model, a 'good enough' understanding of how powerful it would be. They predicted a yield of about six megatons. Mark: And I'm guessing it wasn't six megatons. Michelle: Not even close. It exploded with the force of fifteen megatons—two and a half times more powerful than they expected. The blast vaporized islands, shook a bunker 20 miles away, and sent a radioactive cloud drifting in a direction they hadn't predicted. It irradiated a Japanese fishing boat, the Daigo Fukuryū Maru, killing one crewman and sickening the rest. It contaminated entire atolls, forcing the evacuation of native populations who suffered from cancers for decades. Mark: My gosh. All because their 'good enough' model was catastrophically wrong. Michelle: It’s the ultimate example of the knowledge illusion. They had the ingenuity to build a star on Earth, but a profound ignorance of its full consequences. Their shallow understanding had devastating results.
The Community of Knowledge: How We Outsource Our Brains
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Mark: Okay, so individually we're all walking around with these shallow, 'good enough' models of the world. It’s a miracle we've built anything more complex than a campfire. How is society even possible? Michelle: That question is the perfect pivot to the book's most powerful idea. The reason we can achieve incredible things despite our individual ignorance is that our intelligence isn't stored in our heads. It's stored in the collective. We live in what the authors call a "community of knowledge." Mark: A community of knowledge. It’s like our brains are the CPUs, but the real hard drive is the community, our tools, and even the physical world around us. Michelle: That’s a perfect analogy. We outsource our thinking. We don't need to know how a toilet works because we trust that someone else—a plumber, an engineer—does. We don't need to know how to grow wheat because we trust farmers do. This division of cognitive labor is what allows for complexity. Mark: I love that. It means I don't have to know everything; I just need to know who knows. That's why I call a plumber instead of trying to fix the toilet I can't even explain! Michelle: And this isn't a new, modern phenomenon. The book uses the incredible example of ancient communal bison hunts in North America. These weren't just a bunch of guys running at a herd with spears. They were incredibly sophisticated operations. Mark: How so? Michelle: They required a massive division of labor. One person, the shaman, had deep knowledge of bison behavior. He might wear a bison pelt and mimic a lost calf to lure the herd. Other people were stationed along a pre-planned drive lane, hidden, ready to jump out and wave blankets to keep the herd from straying. And another group was waiting at the end of the trap—a cliff or a corral—to do the killing. No single person could have done it. The knowledge was distributed across the entire group. Mark: And they all had to trust each other to play their part. The shaman had to trust the flankers, the flankers had to trust the killers. Michelle: Exactly. And that trust is built on something the authors say is uniquely human: shared intentionality. A group of chimpanzees might hunt together, but they are all focused on their own individual goal of getting meat. Humans can hold a collective goal in their minds. We don't just see the same thing; we know that we are seeing the same thing and have the same goal. That's the software that allows the community of knowledge to run. Mark: That’s a huge idea. It’s not just about dividing tasks, it’s about sharing a mental blueprint of the goal. Michelle: Right. And we don't just outsource to other people. We outsource to our environment. Think about catching a fly ball. The old view was that your brain is a supercomputer, calculating the ball's trajectory, velocity, and wind resistance. Mark: Which seems impossible to do in two seconds. Michelle: It is. The book explains that what skilled outfielders actually do is much simpler. They run in a way that keeps the ball appearing to move in a straight line in their field of vision. They use a simple visual trick, letting the world do the calculation for them. Their body and the environment are part of the thinking process. Mark: So my brain isn't in a jar. My mind is my brain, my body, and my phone's contact list for plumbers. Michelle: You've got it. The mind is not in the brain. The brain is in the mind. The mind is this extended system.
Redefining 'Smart': From Individual Genius to Collective Contribution
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Mark: This idea of a 'hive mind' is powerful, but our whole society is built on rewarding the individual—the lone genius, the visionary CEO. We worship people with high IQs. Does this book say that's all wrong? Michelle: It basically does. It argues that our cultural obsession with individual intelligence, what psychologists call 'g' or general intelligence, is misguided. While a high IQ score can predict some life outcomes, it's a terrible predictor of group success. Mark: Wait, so having a team of geniuses doesn't guarantee a genius outcome? Michelle: Not at all. The book highlights fascinating research by Anita Woolley at Carnegie Mellon. She and her team gave groups a variety of tasks—brainstorming, moral reasoning, even playing checkers against a computer—and looked for a "collective intelligence" factor, which they called 'c'. Mark: Like 'g' for groups. Michelle: Exactly. And they found one. Groups that did well on one task tended to do well on others. But here's the kicker: the average intelligence of the group members did not predict how well the group would perform. Mark: That’s wild. So what did predict the group's success? Michelle: Two things, mainly. First, the social sensitivity of the group members. How well could they read each other's non-verbal cues? And second, the equality of conversational turn-taking. Did one person dominate, or did everyone get to contribute? Groups with more women also tended to perform better, largely because women, on average, score higher on tests of social sensitivity. Mark: So a team of B-students who listen to each other will outperform a team of A-student geniuses who just talk over each other? Michelle: That's what the evidence suggests. It completely reframes what "smart" means. It's not about how much knowledge you have in your head. It's about how well you contribute to the group's thinking process. The book quotes a venture capitalist who says, "We back teams, not ideas." A great team can take a mediocre idea and make it work. A bad team will ruin even the best idea. Mark: That really challenges the myth of the lone genius, the Steve Jobs or Mark Zuckerberg figure. We picture them having a eureka moment alone in a garage. Michelle: But that's a story we tell ourselves. The reality is they were masters at building and leveraging their community of knowledge. They were brilliant conductors of an orchestra of experts. The book argues that intelligence isn't a property of an individual; it's a property of a team.
Synthesis & Takeaways
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Mark: So the big takeaway isn't that we're ignorant, but that we're designed to be ignorant individually so we can be brilliant collectively. The illusion is thinking our intelligence stops at our own skin. Michelle: Exactly. And the authors argue that being 'smart' in the 21st century isn't about having all the answers. It's about knowing the limits of your own knowledge and being skilled at tapping into the community's knowledge. It’s about cultivating intellectual humility. Mark: It also changes how we should think about education. We're taught to be "person-solo," to memorize facts for a test. But this book suggests we should be teaching collaboration, how to find information, and how to trust experts. Michelle: Absolutely. Teaching kids how to learn within a community is more valuable than teaching them any single fact. It's about teaching them to be good members of a hive mind. Mark: It makes you wonder, in our own lives, how often are we trying to be the encyclopedia instead of the librarian? Where could we be more effective by trusting the community? Michelle: That's the perfect question to reflect on. We'd love to hear your thoughts. What's one thing you realized you don't actually know how to explain? A zipper? A bicycle? Your car's engine? Share it with us on our social channels and let's build our community of knowledge together. Mark: This is Aibrary, signing off.