Zero to One

The single most powerful pattern I have noticed is that successful people find value in unexpected places.

Most people think the future of the world will be defined by globalization, but the truth is that technology matters more.

Unless they invest in the difficult task of creating new things, American companies will fail in the future no matter how big their profits remain today.

The act of creation is singular, as is the moment of creation, and the result is something fresh and strange.

Today’s 'best practices' lead to dead ends; the best paths are new and untried.

Humans are distinguished from other species by our ability to work miracles. We call these miracles technology.

Our ancestors lived in static, zero-sum societies where success meant seizing things from others.

If we’re going to succeed, we need to find value in unexpected places.

A startup is the largest group of people you can convince of a plan to build a different future.

New technology tends to come from new ventures—startups.