
Ready Aim Fire! A Practical Guide to Setting and Achieving Goals
10 minIntroduction
Narrator: What if the only thing standing between you and your biggest dreams isn't a lack of talent, time, or opportunity, but a lack of a clear, actionable system? We all have 168 hours in a week, yet some people seem to build empires, write novels, and transform their lives, while others remain stuck, wondering where the time went. The gap between ambition and achievement often feels like a vast, uncrossable chasm. But what if it's just a series of small, deliberate steps? In their book, Ready Aim Fire! A Practical Guide to Setting and Achieving Goals, authors Erik Fisher and Jim Woods argue that success isn't a mystery reserved for the lucky few. Instead, it's a process—a straightforward, three-stage system that anyone can learn and apply to turn their aspirations into reality.
Know Your Battlefield Before You Plan Your Attack
Key Insight 1
Narrator: Before you can set a meaningful goal, you must first understand your starting point. The authors stress that self-assessment is the critical first step. It’s impossible to chart a course to a new destination without knowing your current coordinates. This means taking an honest look at your life as it is right now. The book introduces a powerful tool for this called the "Wheel of Life," a diagram that divides life into key areas like career, finances, health, family, and social life. By rating your satisfaction in each area, you create a visual snapshot of your life's balance, or lack thereof. A low score in physical health, for example, might be draining energy from your career ambitions.
This concept is illustrated through the story of a dad juggling a demanding season of life. With a teething infant, an energetic toddler, a busy job, and a commitment to a church launch team, his time and energy are stretched thin. For him, setting a goal to write a book requires acknowledging these realities. He can't simply will more hours into existence. Instead, he must personalize his goals to fit his current schedule, perhaps by carving out small pockets of time early in the morning or on weekends. As leadership expert Michael Hyatt advises in the book, it's about scheduling your goals so you don't throw your life out of balance. This initial assessment prevents you from setting unrealistic goals that are doomed to fail, allowing you to build a plan grounded in the reality of your life today.
The 'Ready, Aim, Fire' Framework
Key Insight 2
Narrator: The core of the book is its title concept: a three-stage process for turning goals into accomplishments. This isn't about reckless action; it's a structured sequence where each phase builds on the last.
The first stage, Ready, is all about preparation. This is where you do your research, learn new skills, and remove excuses. It’s the work before the work. For a writer wanting to publish a book, the "Ready" stage might not be writing itself, but starting a blog to practice, build an audience, and refine their ideas. It's the musician spending hours learning new songs before a concert. This phase is often overlooked but is essential for laying a solid foundation.
The second stage, Aim, is about focus. Once prepared, you must zoom in on a single target and commit to it. The authors are adamant that "multitasking is the enemy of excellence." This stage requires saying no to distractions and other appealing projects to channel all your energy toward one specific objective.
Finally, the third stage, Fire, is about execution. This is where you put in the work, grind through the challenges, and stay committed until the goal is achieved. The authors draw a sharp distinction between those who like to talk about doing things and those who actually do them. The "Fire" stage is what separates dreamers from achievers. By breaking the process into these three distinct phases, the overwhelming task of achieving a big goal becomes a manageable, step-by-step journey.
Architect Your Goal with SMARTs and Baby Steps
Key Insight 3
Narrator: A vague wish is not a goal. To make an ambition tangible, it needs structure. The book champions the well-known SMART framework, which ensures goals are Specific, Measurable, Achievable, Relevant, and Time-bound. Instead of a fuzzy goal like "get in shape," a SMART goal would be, "I will lose 10 pounds in 90 days by working out on my lunch hour three times a week." This clarity transforms a dream into a project plan.
Once the goal is defined, the key to avoiding overwhelm is to break it down into what the authors call "intentional baby steps." The book uses the powerful analogy of eating an elephant: you can only do it one bite at a time. This approach is perfectly illustrated by the story of Sarah, a software engineer who dreamed of writing a novel but was paralyzed by the sheer size of the project. Instead of focusing on the entire book, she committed to a baby step: writing just 500 words each day. This small, consistent action felt manageable and built momentum. Each day, she achieved a small victory, and success reinforced success. After several months of these daily "bites," Sarah had a completed novel. This demonstrates a core principle of the book: consistent, incremental progress is far more effective and sustainable than sporadic, heroic efforts.
Master Your Inner Game to Overcome External Hurdles
Key Insight 4
Narrator: The biggest obstacles to achieving goals are often not external circumstances but internal battles. The authors dedicate significant attention to the psychological enemies of progress, chief among them being fear and perfectionism. Fear, they argue, is made of "99.99% lies" and its primary function is to disqualify you before you even start. It thrives on procrastination and hates hard work. The antidote is not to argue with the fear, but to take action despite it.
Perfectionism is another dream-killer. The book shares the story of Mark, a talented graphic designer who was constantly missing deadlines because he would spend hours on minor, insignificant details. His obsession with perfection was crippling his productivity. He learned to overcome this by setting time limits and focusing on the 80/20 rule—that is, focusing on the 20% of effort that yields 80% of the results. He learned that "good enough" and finished is often far better than "perfect" and incomplete. By prioritizing completion over perfection, he became more efficient, less stressed, and ultimately more successful.
Build a Fortress of Routine and Support
Key Insight 5
Narrator: Discipline and motivation are not infinite resources; they are muscles that need to be supported by strong structures. The book argues that "the secret of your future is hidden in your daily routine." A productive routine doesn't happen by chance; it must be purposefully designed. By creating a consistent schedule for working on your goal, you reduce the need to make daily decisions and rely on willpower. This automates progress.
Equally important is building a multi-level support system. Pursuing a big goal is a lonely journey without allies. The authors suggest creating a support network that includes a primary person like a spouse for deep encouragement, peers who are on a similar journey for accountability, and a "brag table" or mastermind group to share wins with. This structure ensures you have people to lift you up when you stumble and celebrate with you when you succeed. You cannot, and should not, go it alone.
The Process Never Ends: Reflect, Review, and Reload
Key Insight 6
Narrator: The journey doesn't end when you cross the finish line—or even when you fall short. The final, crucial step in the Ready Aim Fire process is to review and reflect. Whether you succeed or fail, taking the time to analyze the process is essential for growth. The book encourages asking a series of questions: Did I accomplish my goal? Why or why not? What did I learn? What would I improve for next time?
This post-mortem is where the most valuable lessons are found. If you aimed to lose 20 pounds but only lost 10, it's not a total failure. It's an opportunity to celebrate the 10 pounds lost and analyze what prevented you from reaching the full goal. These lessons become the foundation for your next endeavor. As the great management consultant Peter Drucker said, "Follow effective action with quiet reflection. From the quiet reflection will come even more effective action." This transforms goal-setting from a series of one-off attempts into a continuous cycle of improvement, where every outcome, good or bad, makes you better prepared for the next shot.
Conclusion
Narrator: The single most important takeaway from Ready Aim Fire! is that achieving your goals is not about a single moment of inspiration but about a deliberate, structured, and repeatable process. It demystifies success by breaking it down into a system of preparation, focus, and execution, supported by psychological resilience and practical routines. The book's power lies in its practicality, moving beyond vague motivational platitudes to offer a concrete blueprint for action.
The most challenging idea is also the most liberating: you are responsible for building your own success, brick by brick. It’s a powerful reminder, echoed in Will Smith's analogy, that you don't set out to build a wall. You set out to lay one brick as perfectly as a brick can be laid, and you do that every single day. So, the question the book leaves us with is not "What is your dream?" but rather, "What is the first brick you will lay today?"