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Presence

11 min

Bringing Your Boldest Self to Your Biggest Challenges

Introduction

Narrator: Imagine being a doctoral student, stepping into an elevator, and finding yourself face-to-face with three of your academic idols—the very people who could make or break your career. They ask you to deliver your "elevator pitch," the concise summary of your research you've practiced for weeks. But in that moment, your mind goes blank. Your voice trembles, words get tangled, and you become hyper-aware of their silent judgment. The doors open, and as two of them exit, the third turns to you and says, "That was the worst elevator pitch I have ever heard." For the next three days, you're consumed by humiliation and regret, replaying the moment and thinking of all the brilliant things you should have said. This disastrous experience, which author Amy Cuddy shares, is a perfect illustration of the absence of presence. In her book, Presence: Bringing Your Boldest Self to Your Biggest Challenges, Cuddy explores why these moments of self-sabotage happen and provides a science-backed path to reclaim our power, not by changing who we are, but by allowing our true selves to shine through in our most critical moments.

Presence Is the Antidote to "Staircase Wit"

Key Insight 1

Narrator: Most people are familiar with the frustrating phenomenon the French call l’esprit d’escalier, or "staircase wit." It’s that sinking feeling when you think of the perfect retort or the most articulate point long after the conversation has ended—often, as the name implies, on your way down the stairs. This is the signature of a moment where we lacked presence. Cuddy defines presence as the state of being attuned to and comfortably expressing our true thoughts, feelings, values, and potential. It’s not a permanent trait but a moment-to-moment state that we can access. When we lack it, we are consumed by anxiety, self-doubt, and a crippling focus on what others think of us. This "toxic cocktail of self-defeat" prevents us from engaging fully and authentically.

Research presented in the book reinforces this, showing that in high-stakes situations like venture capital pitches, the qualities that secure funding are not primarily credentials or even the content of the pitch itself. Instead, investors are swayed by the entrepreneur's presence, which is communicated through confidence, comfort, and passionate enthusiasm. These traits are difficult to fake and signal a genuine belief in one's own ideas. Presence, therefore, isn't about putting on a performance; it’s about removing the internal barriers that prevent us from convincing others because we have first convinced ourselves.

Personal Power, Not Social Power, Is the Source of Presence

Key Insight 2

Narrator: The book draws a critical distinction between two types of power. Social power is "power over" others—it's finite and based on controlling valued resources like money, status, or information. In contrast, personal power is "power to"—it's the infinite, internal freedom to control our own states and behaviors. Cuddy argues that true presence stems not from social dominance, but from this deep well of personal power.

She illustrates this with the story of Stefan, a successful financier who wields immense social power by deciding the fate of companies seeking investment. Yet, in meetings with CEOs, he feels insecure, adopts submissive postures, and attributes his success to luck. He has power over others but lacks power over himself. This disconnect prevents him from feeling present. Personal power is the foundation of self-trust. Without it, we are constantly seeking external validation and are easily thrown off by challenges. By cultivating personal power, we become less dependent on the judgment of others and more anchored in our own values and abilities, allowing our authentic self to emerge.

The Impostor Experience Is a Universal Barrier to Presence

Key Insight 3

Narrator: One of the greatest obstacles to personal power is the "impostor phenomenon," a pervasive feeling of being a fraud, undeserving of one's success. Cuddy shares her own harrowing story of recovering from a traumatic brain injury that dropped her IQ and left her feeling like an impostor in her own life. She was told she would struggle to finish college, yet she eventually became a professor at Harvard. Still, the feeling of not belonging haunted her for years.

This experience is not unique. Cuddy highlights the story of acclaimed author Neil Gaiman, who, even after achieving worldwide success, attended a gathering of brilliant artists and thinkers and felt like a fraud who had been let in by mistake. He realized he wasn't alone only when he discovered that other accomplished attendees felt the same way. Impostorism is not a mental illness but a common experience that thrives on the fear of being exposed. It convinces us that our successes are due to luck or deception, not ability. This constant self-doubt prevents us from internalizing our achievements and shackles our personal power, making presence feel impossible.

The Body Shapes the Mind Through Expansive Posture

Key Insight 4

Narrator: The book's most famous concept is that our bodies can change our minds. Cuddy’s research reveals a direct link between our physical posture and our psychological state. Across the animal kingdom, power is expressed through expansion—making oneself bigger. Think of a silverback gorilla beating its chest or a gymnast raising their arms in a V-shape after a routine. In contrast, powerlessness is expressed through contraction—making oneself smaller by slouching, crossing limbs, and hunching over.

Cuddy’s research demonstrates that adopting expansive, "high-power" poses for just two minutes can change our internal chemistry. Participants who held these poses showed an increase in the dominance hormone, testosterone, and a decrease in the stress hormone, cortisol. This hormonal profile is linked to greater confidence, optimism, and risk-taking. Conversely, holding contractive, "low-power" poses had the opposite effect. This body-mind feedback loop means we can actively change how we feel by changing how we hold our bodies. We don't have to "fake it till we make it"; we can "fake it till we become it" by letting our body lead our mind toward a more powerful state.

True Presence Connects Us Through Listening

Key Insight 5

Narrator: Presence isn't just an internal state; it's a powerful tool for connection. Cuddy argues that the most effective way to build trust and influence is not by asserting dominance, but by being present for others. This is powerfully illustrated by the story of Reverend Jeffrey Brown, who worked to quell gang violence in Boston during the 1990s. His initial attempts to preach to the youth failed. They saw him as an outsider, someone wearing a "silk" jacket who didn't understand their reality.

The breakthrough came when he and other ministers stopped preaching and started walking the streets at night, simply showing up and listening. By demonstrating genuine interest and respect, they built trust. This "ministry of presence" allowed them to understand the community's real needs and collaborate on solutions, leading to a dramatic drop in youth violence that became known as the "Boston Miracle." This story shows that in any interaction, people first judge warmth and trustworthiness before competence. By relinquishing the need to speak and control the conversation, we create space for others, which paradoxically increases our own influence and fosters genuine connection.

Self-Nudging Is the Path from Tiny Tweaks to Big Changes

Key Insight 6

Narrator: Lasting change rarely happens through grand, sweeping resolutions, which often fail because they are too ambitious and focus on a distant outcome. Instead, Cuddy advocates for "self-nudging"—making small, incremental tweaks to our behavior and environment that lead to significant, lasting change. These nudges work because they require minimal effort and build on themselves.

For example, instead of trying to "calm down" before a stressful event—a difficult task since anxiety is a high-arousal state—we can reframe the feeling as "excitement." Both are high-arousal states, but excitement primes an opportunity mindset, improving performance. Another self-nudge is to consciously adjust our posture throughout the day. By placing our computer mouse further away or using a headset for calls, we can encourage a more open, expansive posture, counteracting the "iPosture" that comes from hunching over devices. These tiny tweaks create a positive feedback loop: our body tells our mind we are powerful, our mind believes it, our behavior changes, and our new behavior shapes our future.

Conclusion

Narrator: The single most important takeaway from Presence is that our ability to be our best selves is not a fixed trait but a state that we can actively cultivate. We don't need to fundamentally change who we are to navigate our biggest challenges with confidence. Instead, we can make small, deliberate adjustments to our physical posture and mindset to unlock the personal power we already possess. The body is not just a vessel for the mind; it is an active partner in shaping our thoughts, feelings, and behaviors.

The book's most challenging and liberating idea is that we hold the tools to our own empowerment. The next time you feel anxious before a difficult conversation or a high-stakes meeting, try this: find a private space, stand tall, and "starfish up" for just two minutes. Will this simple, physical act change the way you feel? Cuddy's research suggests it will, offering a powerful reminder that sometimes, the path to our boldest self begins not with a leap, but with a simple, quiet stretch.

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