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Clever Girl Finance

8 min

Ditch debt, save money, and build real wealth

Introduction

Narrator: Imagine being a year out of college, earning $30,000 a year as a teacher, and suddenly realizing you're buried under $36,000 of debt. More debt than your entire annual income. This was the moment of panic for Molly Stillman, a moment that felt like a brutal wake-up call. It's a scenario that feels all too familiar for millions of women who, despite being more educated and ambitious than ever, find themselves struggling with financial anxiety, systemic pay gaps, and a finance industry that often ignores their specific needs. How does one move from a state of financial panic to a position of power and wealth? The book, Clever Girl Finance by Bola Sokunbi, provides a comprehensive roadmap, arguing that financial independence isn't a distant dream but an achievable reality built on mindset, organization, and intentional action.

Wealth Begins with Mindset, Not Money

Key Insight 1

Narrator: Before any budget is made or debt is tackled, Sokunbi argues that the most critical work is internal. The journey to financial wellness starts with letting go of past mistakes. She shares a personal story to illustrate this point. After diligently saving over $100,000, she decided to reward herself with a Chanel handbag. But one handbag turned into a collection, and her savings contributions dwindled. The guilt of this expensive, unused collection became a heavy weight. Instead of dwelling on the mistake, she took action. She sold the entire collection, often for more than she paid, and learned a powerful lesson about opportunity cost. The money tied up in those bags could have been invested and grown exponentially. The core message is to acknowledge mistakes, forgive yourself, and reframe them as lessons. This mental shift, from shame to empowerment, is the foundation upon which all other financial strategies are built.

Financial Order Precedes Financial Growth

Key Insight 2

Narrator: Sokunbi emphasizes that you cannot manage what you do not measure. Getting financially organized is a non-negotiable step. This means tracking every dollar to understand where it's going, identifying bad habits, and calculating your net worth. The book uses the relatable story of a daily coffee shop habit. It starts as a one-time treat, but soon, a $5 latte becomes a daily ritual. When the person decides to stop, they face a mental battle every time they drive past the shop, rationalizing the purchase. This illustrates how small, untracked splurges can become ingrained habits that silently drain resources. By meticulously tracking spending, one can identify these "leaks" and consciously redirect that money toward goals like debt repayment or savings. Organization transforms financial chaos into a clear picture, allowing for strategic decision-making.

Debt is often the biggest obstacle to building wealth. The book presents two primary strategies for tackling it: the debt snowball and the debt avalanche. The snowball method involves paying off the smallest debts first to score quick, motivating wins. The avalanche method prioritizes debts with the highest interest rates, saving more money over time. To show the power of a plan, Clever Girl Finance features the incredible story of Naseema McElroy. Despite earning a six-figure income as a nurse, she found herself broke. She had accumulated nearly one million dollars in debt, including her mortgage, student loans, and credit cards. Her turning point was realizing she couldn't out-earn her financial ignorance. She committed to a zero-based budget and the debt snowball method. By becoming intensely intentional with every dollar, she paid off that entire million-dollar debt in under three years. Her story proves that no amount of debt is insurmountable with a radical commitment and a clear, actionable plan.

Investing Is the Engine of Wealth Creation

Key Insight 4

Narrator: Saving money is for security, but investing is for growth. Sokunbi makes a clear distinction, explaining that true wealth is built when your money starts working for you. The core concept is compounding, where your investment earnings are reinvested to generate their own earnings. The book features the story of Adeola Omole, a wealth coach who started with over $390,000 in debt. After aggressively paying off her consumer debt, she didn't just stop. She redirected the money that used to go to debt payments into a high-interest savings account. She then used that growing fund to invest in stocks, purchase two rental properties, and start her own business. This strategic shift from debt elimination to active investment allowed her to build a seven-figure net worth. Her journey illustrates a critical principle: paying off debt isn't the end goal; it's the key that unlocks the door to building life-changing wealth through investing.

You Must Actively Increase Your Income

Key Insight 5

Narrator: Managing money is only one side of the equation; the other is earning more of it. Sokunbi dedicates significant attention to the power of negotiation and side hustles. She points out that women, in particular, leave between one and one-and-a-half million dollars on the table over their lifetimes by not negotiating their salaries. The initial salary sets the baseline for all future raises and bonuses. To overcome the fear of asking for more, she advises treating it as a business transaction, not a personal request. It's about leveraging your unique value and being prepared to walk away. Beyond a primary job, the book champions the side hustle. Sokunbi shares her own experiences, from selling Avon as a kid to working as a wedding photographer, to show how extra income streams can dramatically accelerate financial goals. This proactive approach to earning more is presented as an essential tool for anyone serious about building wealth quickly.

Protecting Your Wealth Is as Important as Building It

Key Insight 6

Narrator: Once you begin to build wealth, you must protect it. The final necessary step in the Clever Girl Finance method is creating a robust financial safety net. This involves two key areas: insurance and recession-proofing. Sokunbi shares her own stories to drive this point home. A high-risk pregnancy with her twins resulted in nearly $45,000 in medical bills, but her health insurance meant she only paid $5,000 out of pocket. Similarly, when she was in a car accident, her auto insurance covered $8,000 in repairs and medical bills for a mere $500 deductible. Without insurance, these events could have been financially devastating. Beyond insurance, the book advises on how to prepare for economic downturns by bulking up emergency savings, diversifying investments, and creating multiple income streams. This final piece of the puzzle ensures that the wealth you work so hard to build is shielded from life's inevitable and unpredictable challenges.

Conclusion

Narrator: The single most important takeaway from Clever Girl Finance is that financial independence is not a function of luck or high income, but a direct result of intentional, educated action. Bola Sokunbi demystifies the world of personal finance, transforming it from a source of anxiety into a set of tools for empowerment. The book systematically breaks down the psychological and practical barriers that prevent women from taking control of their money.

Ultimately, the book's most challenging idea is its simplest: you have what it takes. It asks you to stop accepting debt as normal, to stop shying away from money conversations, and to start building the future you want, one deliberate decision at a time. The real question it leaves you with is, what is the first intentional step you will take today?

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